These are my rants about what is happening in the world, technology, computing, and the Internet.
Sunday, October 09, 2011
Are You Lurking? The 90-9-1 Principle of Social Media
Social networks like Twitter boast ever-climbing rates of use, but how many account holders are actually participating? A panel of Australian media experts discusses the 90-9-1 principle of social media, which has it that 90 percent of users on any social media platform are lurking, 9 percent are moderate contributors, and 1 percent are super users.